Contrary to the saying, you can’t have your cake and eat it – I very much believe that eating your cake is not just possible, but necessary. Happiness: At the end of the day – isn’t that what we truly want? I’ve achieved my most important goals in life, and look forward to achieving more….
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For the first several years in business, I was a big wuss. I avoided conflict, and wanted everyone to be happy. Everyone but me. I was a wuss with my clients, my staff, and even my suppliers/contractors. I convinced myself that I was being a nice guy, and that was what leadership was about. This…
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Not using Gmail shortcuts? Shame on you. There’s not a day that goes by that I don’t use gmail. Once I found out about gmail shortcuts, my process-obsessed mind made it a priority to learn and implement. Everyone on my team is required to learn and use, at minimum, the basics. They are: ? show…
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What does Lift do? Simply, it tracks whatever daily habit that is important to you. Here’s a list of a few habits I track. No snooze button Wake up early Daily affirmations Drink more water Set priorities for your day You can also follow others, get ‘props’, and make comments on your daily activities. …
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2014 The secret to a really nice website is a combination of three things. Great photography, preferably in that bullshit parallax effect Beautiful typography And cute iconography. Bonus: Instagram your photos. That’s it. Keep in mind: Just because your site ‘looks nice’ doesn’t mean it will be effective. Great looks without strategy is useless. 2010…
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Brand message: Open Happiness Execution: This video. …Iconic brands have been guided by a set of tacit strategic principles that I call the cultural branding model. These principles differ entirely from those advanced by conventional branding schemes. In fact, cultural branding upends many verities by which managers have sworn for decades. To learn how cultural…
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Do you account for perceived value? Businesses often want to spend their marketing budget to increase and enhance the public’s opinion of their product or service. Straightforward? Not exactly. If a few dollars spent here and there could always produce new customers or happier existing customers, marketing would be, well, boring. Rory Sutherland’s TED talk…
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